b.tempt’d by Wacoal is the younger brand to its parent Wacoal. Focused on more fashion-forward average-sized lingerie.

Responsible for conceptualizing and executing designs for email marketing, landing pages, branding updates, photoshoot direction, illustration, social media, post-production, and seasonal campaigns for department stores. Alongside the Creative Director, I redesigned the overall feel of the brand. This new vision has been overseen by myself and Art Director for the Junior Graphic Designer to follow.